Analysis Journalists and Russia-Ukraine tension

Full-scale war in Ukraine is not inevitable. We journalists must stop suggesting the contrary

Nataliya Gumenyuk is an experienced reporter who has covered several major events in recent years in Ukraine and elsewhere. Yet, as the current tension with Russia seems to be spiralling out of control, she feels that, as a Ukrainian journalist, she is powerless when it comes to her own reporting on the war looming on her country.

Published on 26 January 2022 at 15:21

Despite the “promise” of the Russian deputy foreign minister Ryabkov that “Russia won't invade”, more than 100,000 Russian troops are still at the Ukrainian border. The Kremlin demands from the US and NATO a cast-iron guarantee that former Soviet states will not be accepted into NATO, as if to pretend that the Alliance’s enlargement didn’t take place in Eastern Europe after 1997.  

I follow the news from the talks in Geneva and Brussels, I’m in touch with the reporters in DC and Moscow, and with officials in Kyiv, in Ukrainian military headquarters, and in the Donbass – including the non-government controlled territories. I provide necessary contacts and advice to foreign colleagues, answer their calls, give interviews on what the West can do to support Ukraine (mainly prepare even stronger sanctions), and guide them on the relevant destinations in the conflict zone. 

Yet as a Ukrainian journalist, I have never felt as powerless when it comes to my own reporting on the war in my country. As journalists, we don’t have as much impact on policy as we used to. We ought to look at the options on how to avoid war. This time it’s hard to find any from the Ukrainian side. Ukraine’s fate is out of its hands, as Russian demands are not directed to Ukraine. 

When Russian troops occupied Crimea eight years ago, I rushed from the Kyiv Maidan, where the popular uprising had just toppled the corrupt authoritarian president, to follow the movements of the “little green men” in the peninsula, to identify them, and talk to the people participating in the sham “referendum”. My goal was clear – to understand what was happening on the ground so that Ukrainians, Russians, and the world could make their judgements and decisions based on facts.


A Ukrainian journalist, I have never felt as powerless when it comes to my own reporting on the war in my country


When in spring 2014 the military assault started in the Donbas –  at that time not yet fully controlled by the separatists – I was there to discuss their motives, and also show that the majority of the people didn’t want the war, and that even if we couldn’t stop the conflict, we should at least help the civilians.

I kept on reporting this war, which has already taken the lives of 14,000 people. No matter what the Kremlin wants to happen in the Donbass, I always insisted: there are still things that depend on us. If the Ukrainian government makes a mistake – like not paying pensions to the residents of the separatist territories, explaining it’s impossible – I’d prove there is a way, and explain to the politicians why the decision is damaging in the long run. In case of unfairness, neglect or maltreatment,  I’d ring the bell to draw attention to this war-torn place most people no longer care about.

This was also the knowledge I passed on when teaching classes on how to report on conflicts. I would stress: there is always a human angle to the story, even if the war looks like a fight between political forces, there is a place for us to influence something. 

When satellites identified more than 100,000 Russian troops at the Ukrainian border, and right after the talks in Geneva the Russian MOD announced new military trainings nearby, and when reading between the lines of Russian statesmen and observing how their rhetoric is becoming tougher and more categorical – we know it’s not a bluff, or testing the ground (such testing already took place in Spring 2021 when Putin used the escalation to meet his US counterpart Biden). And in these circumstances I struggle to see how my reporting would matter.  

Of course, we can go to the frontline where sporadic shelling has been continuing for the past years as the ceasefire doesn’t hold. We may interview the local population, who’ll share their grievances and express confusion about what makes this moment special (for them it’s just another threat they are used to).  

We can talk to the Ukrainian military commanders (former and current) to check how ready they are. They ensure that the army is on alert. If the story is aimed at the Western audience they will list the equipment that is needed for the Ukrainian troops so the country may defend itself. 

Those responsible for the defence will demonstrate their preparation. The military experts will confidently say that after the 8 years of the war, a considerable amount of the Ukrainian military have combat experience, more than in any other European country. So, contrary to 2014, the army is capable, the morale is high and government leadership is strong and united. We can check whether this is the case by talking to officers and conscripts and reconfirm that the army is loyal to the state. 

Talking to the residents of the towns on the Russian-Ukrainian border or to Kyivites, we may learn that they do not panic, express “grim optimism”, which means that even if “the worst happens”, the whole country won’t be invaded, resistance would be strong, and the costs for the Kremlin would be high. (Though still without clearly imagining what the real war with airstrikes and shelling would be like – as most people didn’t experience it as residents of the Donbas in 2014-2015).


Even if “the worst happens”, the whole country won’t be invaded, resistance would be strong, and the costs for the Kremlin would be high


Reaching out to the diplomats either based in Kyiv or DC and Brussels, we’d learn that nothing is clear, the threat is real, the situation is different, the West is on the Ukrainian side, support would be given even if outside of NATO.

For sure, we can explain to our audience the results of the numerous talks. We can observe whether the Ukrainian diplomats are doing enough to keep the allies united, to explain what concrete support would be efficient and to lobby for stronger and adequate sanctions. While NATO is concerned about not provoking Russia (this suits Moscow) it’s critical to ensure support of the individual members. And we can of course explain what NATO is, to our local audience. According to the polls, the support to join the North Atlantic Treaty keeps growing and is the highest since 2014 with 54% wanting to be part of it. Yet this is not something which matters immediately today. 

I consider that it could be helpful to hear more from Moscow. My contacts would sound more grim and pessimistic than before, which would be discouraging. Since the arrest of anti-corruption activist Alexey Navalny in January 2021, Russia has changed a lot and many red lines have been crossed. An assault on the independent media and NGOs, a crackdown on the remnants of the opposition, with activists forced into exile – the situation is worse than it has ever been since 1991. Those opposing the government are officially named foreign agents. Since the  COVID-19 pandemic the FSB and military have totally dominated Putin's inner circle. Pragmatists who argued for “business as usual” with the West, for the sake of the economy, were removed. So now the Kremlin is unanimous in wanting to regain its position in charge of the former Warsaw Pact territories. 

During the US-Russia or NATO-Russia negotiations the media may look for and highlight possible points for compromise. But the Kremlin demands are now fictional, and now not even about Ukraine any more. Moscow wants to roll back history and ignore the will of the 11 nations which joined NATO after 1997. Those countries are already used to a democratic order, and have developed capabilities and received guarantees to secure themselves or be protected in case of threat. Why would they change their mind when they are threatened? 

Moreover, as the Russian international affairs analyst Vladimir Frolov wrote, the aim is to return to the early 1970s, “before the Soviet Union joined the Helsinki Act, which is now considered a big mistake”. It was then that the USSR allowed the West to demand the protection of human rights. Today, Russia does not want to accept any such demands from the West towards Russia or any other countries in its “sphere of influence”.

For years the West treated Russia as an equal, as one of many others. But the current leadership in Moscow wants to be treated as superiors. This contradicts the idea of a modern democracy.  

These are the things we do. And with nothing yet happening on the ground, there’s nothing I can report to tell you something new and impactful. We are caught in the position of waiting for the “worst scenario” without a chance to influence the outcome.  The possible incursion has become pure geopolitics. 

Of course, in the case of every escalation there is a risk that emotions run too high. As in Chekhov’s phrase, “If in the first act you have hung a pistol on the wall, then in the following one it should be fired”, so in the case of 100 000 “guns” on the border, the risk of provocation is there. 


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As conflict reporters we are trained to distinguish between the real threat and the political incentives for the war. This time I am listening carefully and can confirm that we do not hear drums of war from Kyiv. Conversely, in many cases international leaders can calm down local governments and urge them not to match provocations – for example the German Foreign Minister thanked the Ukrainian authorities for being restrained. Closely following this peace process (hardly successful for now), there is enough evidence to argue that if there is one policy that makes Zelensky's government different from its predecessor – it’s the idea that negotiations are possible. 

Without any response from Moscow's side, humanitarian policies have been changed gradually since 2019. This has been praised by Ukraine’s European partners. There has been a softening of tone and government attempts to re-connect with the Ukrainians who live in the non-government territories – for example through the reconstruction of a bridge in the Luhansk region, the building of more convenient facilites at the check-points, cancellation of some discriminatory norms adopted during the most critical moments of the conflict, and even the design of the online services aimed at the residents of the Donbas. Instead of the Ministry For Temporary Occupied Territories, the Ministry for Reintegration was created. 

Asking a foreign diplomat about whether Ukraine can do anything to facilitate de-escalation or negotiation with Russia, I’d receive an answer: “No, there is nothing more the government could do. At this stage any attempt to be creative or propose a way out is dismissed – even the small things like opening another Christmas check-point”.   

Thus for us, conflict reporters who care, there is no critical need to persuade those who agree that if the conflict could be avoided then it should be. There is little Kyiv can do to de-escalate, since it has been already de-escalating for the last two years. Among the military, among mainstream politicians, and among citizens in different corners of the country, there is no big “war camp” which wants a full-scale war with Russia. Defence is the only reason to fight.  

And if we want to search for weak points in the defence – and they do exist – it’s not a matter of leadership or morale, but capabilities. Ukraine doesn’t have a strong navy and air defence. The former Minister of Defence Zagorodnyuk explains that the authorities are not naive, they know it’s costly, but that there are “portable air defence systems, anti-tank missiles, anti-ship missiles, and counter-battery radars, as well as drones of all kinds”, which could help.

But even if Ukraine is attacked (and its infrastructure and economy destroyed), it’s hard to see another option rather than resistance.  Despite ugly and divisive political battles, the feeling in Kyiv is that in foreign invasion will unite enemies. 

For the whole of my career reporting popular uprisings – from the 2004 Orange Revolution to the Maidan in 2014, from Tahrir Square in Cairo to the streets of Minsk – I told the stories that showed that people do matter, human security is the key, that not everything is decided by the great powers.  

This time I also know when the people will matter.

It’ll happen if the geopolitical talks fail to achieve something, It’s the people, the residents of Ukrainian towns, the Ukrainian military, who will pay the price. It’ll be their suffering we will need to document. And our job will have some meaning again. Unfortunately. If invasion happens. If Russia attacks, the fate will be back in the hands of Ukraine, which will defend itself. But it’s not the outcome we want to have and test. 


It’ll happen if the geopolitical talks fail to achieve something, It’s the people, the residents of Ukrainian towns, the Ukrainian military, who will pay the price


So could it be the case that nothing depends on us when it comes to lobbying for prevention?  Are we capable of just postponing the deadline of ‘the assault’ from one summit to another, or until the start of the Winter Olympics in China – since in 2008 Russia attacked Georgia when the Games were launched? 

At this stage, with all the experience, knowledge, connections built over the years, the determination and compassion, and even the grim optimism, I struggle but can only admit how hard it is to see what Ukrainian journalists can do to influence policy as we used to. It’s hard to find a meaningful new angle, a different opinion, which can show a positive way forward.  

While explaining all this – the fact that the story is about Ukraine, the threat is to Ukraine, but little is happening in Ukraine –  to Western colleagues who either come to Kyiv or are calling to report on the escalation in the time-honoured manner of  listening to the people on the ground – I feel partially paralyzed. Yet I am also worried. Is there any risk that by showing “human stories” where they are not happening yet – by asking people how worried they are and how they will prepare for the escalation – we entrench the idea of inevitability of the big war, and thereby normalise something which a few months ago sounded absurd and not beneficial to any side?


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