DeSmogwas founded in January 2006 in Canada to “clear the PR pollution that is clouding the science and solutions to climate change”. It claims being “the world’s number one source for accurate, fact-based information regarding global warming misinformation campaigns”, and has expanded its focus to “other areas where misinformation has eroded public understanding and political action to address critical societal challenges, such as meeting the world’s energy needs, confronting environmental racism, and ensuring a just transition to a sustainable economic paradigm.”